Privacy Policy

Who is responsible for your information

Trailored is responsible for personal information collected through this website and the Trailored enquiry forms. We are based in Randburg, Gauteng, South Africa.

For privacy questions or requests, contact us at info@trailored.co.za or corporate@trailored.co.za.

Information we collect

When you submit an enquiry, request a quote, contact us, or interact with this website, we may collect the information needed to respond and manage the relationship.

• Your name, email address, phone number, company, industry and message.
• Your stated project requirements, compliance needs, timelines and B-BBEE supplier preference where you choose to provide it.
• Website attribution information such as the page you submitted from and UTM campaign details.
• Technical and analytics information such as device, browser, referrer, page interaction and conversion events collected through tools such as Google Tag Manager, Google Analytics, Vercel Analytics and configured CRM integrations.
• Any further information you send to us by email, phone, WhatsApp, social media or other communication channels.

Why we use your information

We process personal information for specific business purposes connected to your enquiry, our products and our website operations.

• To respond to enquiries, prepare quotes and discuss mobile trailer or mobile infrastructure requirements.
• To manage sales follow-up, customer communications, site visits, project scoping and delivery planning.
• To send your enquiry to the correct Trailored team members and, where configured, to our CRM and email delivery providers.
• To understand website performance, marketing attribution and which pages or campaigns generate enquiries.
• To protect the website from spam, abuse and security issues.
• To send relevant follow-up or marketing communication where allowed by law and with an opt-out option.

POPIA approach

For South African users, we aim to process personal information in line with the Protection of Personal Information Act, 2013. This includes collecting information for clear purposes, limiting use to what is reasonably needed, keeping information accurate where practical, applying security safeguards, and being open about how the information is used.

Submitting an enquiry gives Trailored permission to contact you about that enquiry. We may also rely on lawful business interests, contract steps, legal obligations, or consent depending on the context.

Who we share information with

We do not sell personal information. We may share it only where needed to respond to you, run the website, manage our business, or comply with the law.

• Trailored employees, sales consultants, project managers and authorised representatives.
• Service providers that support hosting, analytics, email delivery, CRM workflows, security, communications and business operations.
• Professional advisers, regulators, authorities or other parties where required by law or necessary to protect legal rights.
• Suppliers or delivery partners where sharing is necessary to scope, quote or deliver a requested product or service.

International processing

Some website, analytics, email, hosting or CRM providers may process information outside South Africa. Where this happens, we take reasonable steps to use reputable providers and appropriate safeguards for cross-border processing.

Retention

We keep personal information only for as long as reasonably necessary for the purpose it was collected, including enquiry follow-up, quotes, project records, accounting, legal, reporting and legitimate business needs. When information is no longer needed, we will delete, de-identify or archive it where practical.

Your rights

You may ask us to confirm whether we hold your personal information, request access to it, ask us to correct or delete it, object to certain processing, or unsubscribe from marketing communication. You may also lodge a complaint with the Information Regulator South Africa.

Security

We use reasonable technical and organisational safeguards to protect personal information against loss, unauthorised access, misuse, disclosure, alteration or destruction. No website or email system can be guaranteed as completely secure, so please avoid sending unnecessary sensitive information through the enquiry form.

Changes to this policy

We may update this Privacy Policy from time to time. The latest version will be published on this page with the updated date above.